The Ultimate Guide to Inbound Marketing for Flight Schools

Inbound Marketing for Flight Schools

What is inbound marketing and how can it help your school?

Once upon a time, customers looking for a flight school went to the nearest airport and walked in your front door. You just needed to be there with a quick sales pitch and in 30 minutes or less you’d have them signed up for an intro flight.

Today, that approach doesn’t work nearly as well as it use to. People are still starting flight training but the way they find, research, and choose a flight school has changed. Prospective customers are turning to the internet for information regularly and predictably—it’s your job to be their answer. That’s where inbound marketing comes in.

Inbound marketing helps you talk to the customers you want to reach, about the things they are interested in.